What You Really Get: Taco Bell - Fresco Zesty Chicken Border Bowl

Taco Bell - Fresco Zesty Chicken Border Bowl

What You Really Get:

Notice the lack of cheese in the advertising image from Taco Bell. The item is supposed to be a healthy alternative. The cheese isn't supposed to be in the item.

1 comment:

AnonymousJanuary 19, 2012 at 11:55 PM
This page is wrong. What you got when you ordered the Border Bowl is the first image. I don't know what the second image listed here is, but it's not a Border Bowl.
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This site provides consumers with comparative photos of the advertised images of fast food and restaurant food with those of the product(s) actually served to a customer so that they can critically review them. We cover everything from Wendy's hamburgers to Chili's ribs, Arby's sandwiches, and pasta from the Olive Garden.

It is said that we first eat with our eyes. Needless to say, that is why so many promotional photos are carefully crafted to elicit a mouthwatering reaction. Ah, but too often, what you really get bares little resemblance to those advertising images (painstakingly choreographed in a photo studio far from any grill or kitchen).

The site is also intended to serve as a resource and tool for consumer information and for use in marketing and advertising classes in high schools and colleges so as to generate useful discussion about the role of advertising and marketing prepared foods. (One of our other sites: www.scottboudinfest.com)

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Taco Bell - Fresco Zesty Chicken Border Bowl

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